The Sales Manager will drive product penetration across open markets and traditional trade channels, ensuring strong distributor and retailer relationships.

.

• Recruit, onboard, and manage distributors and wholesalers

• Expand product presence across open markets

• Execute merchandising and visibility initiatives

• Drive retailer engagement and sales growth

• Monitor field performance and sales activities

• Bachelor’s degree in Marketing, Business, or related field

• 4–7 years experience in FMCG/traditional trade sales

• Strong network within open markets and distribution channels

• Excellent negotiation and relationship management skills